St Cheetah’s Square

Working alongside Transport for Greater Manchester & Chester Zoo, Vinyline successfully helped in the rebranding one of Manchester’s busiest Metrolink stations as “St Cheetah’s Square” to highlight the immersive experience visitors get from a day out at Chester Zoo.

Vinyline supplied and installed eye-catching digitally printed vinyl to transform the existing tram stop into an animal frenzy ready for the takeover!

O Esplendor by Beatriz Milhazes

Vinyline have worked with Beatriz Milhazes on many of her projects in Manchester, Paris, LA and even Brazil. We are thrilled to have been given the opportunity to work with her on her most recent project at Turner Contemporary in Margate, UK. Vinyline created and installed the stunning window graphic, using mixed-media vinyl such as translucent, transparent and frosted, giving a spectacular colourful effect that cascades across the gallery.
As you can see in the time-lapse, our highly skilled installation team applied the colourful jigsaw puzzle, consisting of over 500 individual pieces, which they managed to complete in 4 days with a scissor lift.
The art project ‘O Esplendor’ combines natural motifs from the landscape in Rio with the breath-taking view from Turner Contemporary Sunley Gallery window, seaminglessly blending it with her home horizon, the vast ocean and the limitless sky.
Timelapse: Beatriz Milhazes: Maresias 2023. Installation of O Esplendor © Courtesy Turner Contemporary. Video by Joanna Murray

Photos: Beatriz Milhazes: Maresias 2023 Installation View. © Courtesy Turner Contemporary. Photo by Thierry Bal


Vinyline played a pivotal role in enhancing the visual appeal of Selfridges in Birmingham through their expert provision and installation of window display graphics. This collaboration was part of Selfridges’ dynamic ‘SO ON BRAND’ campaign, where the aim was not only to capture attention but also to reinforce brand identity through visually striking elements.

Vinyline precisely crafted and applied vinyl graphics at the heart of this transformation. These graphics served as a powerful medium to communicate the essence of the campaign, utilizing a combination of vibrant colors, captivating designs, and strategic placement to create an eye-catching spectacle for passersby. The use of vinyl graphics allowed for a versatile and visually impactful presentation. Thus contributing to an immersive and memorable retail experience.

The retail window displays, expertly curated and executed by Vinyline, became a canvas for the brand narrative. We thoughtfully chose each element to resonate with the campaign’s theme. Showcasing products in a way that not only enticed customers but also seamlessly integrated with the overarching brand identity of Selfridges. The result was a harmonious blend of aesthetics and marketing, where the window displays served as a compelling storytelling platform for the brand.

In the competitive retail landscape, creating an unforgettable impression is crucial, and Vinyline’s contribution went beyond mere graphics installation. Their expertise in understanding the nuances of communication allowed them to align the window displays with Selfridges’ vision, fostering a cohesive and impactful brand presentation. The successful execution of this project underscored Vinyline’s proficiency in transforming retail spaces into visually dynamic environments, making a lasting impression on customers and reinforcing brand loyalty.

Mike Sutton

We have worked with Vinyline for 30 years or more. Yes, we have worked with many others too, but none have matched the service and quality that Vinyline provides. They constantly come up new processes and new ideas all of which have been a huge bonus to us as a creative agency. Above all else I like to think we have become close friends with a shared goal of delivering the very best.

Bradford Centre Regeneration

I was very satisfied on the overall management of projects undertaken by the company on behalf of BCR. Any issues which arose during the contracts were dealt with satisfactorily and there were no major problems.

Vinyline are always there when we need them

Vinyline are always there when we need them and come through for us every time without fail. It’s always a pleasure to deal with their team due to their great customer service and fast turnaround which Lancashire Cricket often need. The quality of the products are excellent and the team are always on hand to advise on the best products to use.

Beautiful print and installation

Vinyline fabricated and installed some amazing contravision adhesive vinyls for a community project in Fleetwood for us this month and they were a delight to work with. Their communication and support was great and the team that installed were really efficient and professional. They helped us figure out how to bring out creative project to the town centre and we’re so happy with the result. I can highly recommend them for print and installation.

Always a pleasure to deal with Vinyline

Always a pleasure to deal with Vinyline. Very helpful staff who make it easy to create new brand identities and signage. Have used over various sites now and the results are great.

Window Graphics

Japan House Exhibition, LA – Symbosis | Living Island

Vinyline has recently supplied stunning mixed-media vinyl for JAPAN HOUSE Los Angeles for the Exhibition – Symbiosis | Living Island. Our job was to replicate the actual art installation “Yellow Flower Dream” on Inujima (“Dog Island”) in Japan by the Brazilian artist, Beatriz Mihazes. Three replica panels were made to feature in the LA spring exhibition. We used mixed-media vinyl such as translucent, transparent & frosted, giving a spectacular colourful effect.

About the Exhibition

In biology, the word “symbiosis” refers to two organisms living together, each strengthened by a close association. Socially, the term is used for a mutually beneficial relationship between people or groups. The exhibition Symbiosis: Living Island, on view at JAPAN HOUSE Los Angeles from April 15 to July 5, 2023, explores the groundbreaking Inujima “Art House Project,” designed to revitalize Inujima, a depopulated Japanese island, by integrating contemporary art. The project has created a unique symbiosis between art, architecture, community, and ecology that will nurture and sustain the island for many years to come.

Inujima (“Dog Island”) is located in Japan’s Seto Inland Sea, part of the city of Okayama. Once a centre of copper refining and stone quarrying, the tiny island—it can be walked around in an hour—is now home to just twenty-five households, with more than half of the inhabitants over seventy years of age. In 2008, the island became one of the locations of the Benesse Art Site Naoshima —activities conducted by Benesse Holdings, Inc. and Fukutake Foundation in the Inland Sea, and was transformed through art. Yuko Hasegawa, director of the 21st Century Museum of Contemporary Art, Kanazawa, was hired as the artistic director of Inujima’s “Art House Project,” and conceived of an environment where art, community, and ecology are harmoniously intertwined.

Photo credit: © JAPAN HOUSE Los Angeles.

Link to the Symbiosis exhibition website where a 360-degree virtual tour is available: