Vehicle Livery

Vehicle livery is an essential advertising and branding tool that can help your business become identifiable to consumers traveling about. Having your company’s vehicles wrapped in graphics is one of the best ways to get your business noticed by many different types of consumers. It is also one of the least expensive ways to advertise your business.

What Are The Benefits Of High Quality Vehicle Graphics?


An example of successful branding utilising car wrapping is when consumers can identify your business based on your company vehicle. For instance, one of the most memorable types of vehicle livery is that of Dominos pizza. All of their cars are decked out in the same vehicle graphics, so it makes them easy to identify.

24 Hour Advertising

That’s because even when the vehicle is parked in the car park outside your business, it is still viewable to the public. When it is travelling about, the car wrapping will be seen by hundreds of people who are travelling to other destinations. Therefore, not only will you reach a broader audience, but you’ll also get them interested in your business.

Mass Marketing

Unlike online advertisements, mobile advertisements and television advertisements that are designed to reach target audiences, vehicle livery is designed to appeal to the masses. This specific type of advertising can reach thousands if not hundreds of thousands of people or more each year.

According to statistics from the UK government, the average UK driver spends about one month each year sitting behind the wheel of a vehicle. It’s also been reported that up to 3,000 people will see your vehicle each day. Therefore, according to this data, livery can be a very inexpensive way to advertise your business to the masses and reach your target audience.

Long Lasting

Unlike other forms of advertising, car wrapping can be used for up to two years. It won’t need to be changed constantly like other forms of advertising. Thus, not only does it reach a larger audience, it is also more cost-effective because it withstands environmental challenges, such as changes in the weather.

vehicle livery branding
van livery designs - vinyline
vehicle livery marketing - vinyline
Bus and Double Decker livery solutions

Vehicle graphics can be used to advertise your business, help with branding, advertise 24 hours a day, reach a broader audience, and is extremely long-lasting. It is also very cost-effective for most businesses.

If you’re interested in having graphics placed onto your company’s vehicles, contact us by clicking the button below.