Walk, Walk, Walk

Walk, Walk, Walk

Window Graphics

Back in 2003 – Vinyline produced and installed the 18m-high black silhouette figures crowding across Selfridges Exchange Square windows working with Service Graphics. International artist Julian Opie was drafted by Selfridges to make the store stand out, and that is exactly what he did with his artwork Walk, Walk, Walk.

Not only do myraid 18m-high figures traverse the whole frontage of the store, including the Marks & Spencer bit, but they’re to be found in the store itself (although not on quite the same scale) and even in the car park on lightboxes.

James Bidwell, Selfridges Marketing Director, commented: ‘Selfridges is all about creating places to experience the new – through cultural relationships, art and design, as much as fashion’.

Each glass panel on the façade was numbered and an application ‘map’ produced. The map was used to make sure every piece was in exactly the right place and of course all this was carried out at night. Selfridges wasn’t about to lose any trading time during the three-week installation period.

Apart from having to satisfy stringent health and safety and fire regulations – 3M’s vinyl proved more than capable in this area – the project went fairly easily and smoothly.

Our Customer Reviews

Vinyline are an excellent company with whom I have had many dealings and have had nothing but great experiences. Keith runs a first class operation which see’s your products delivered to time, to budget and to the very highest quality. I never fail to receive positive feed-back on their products that we use and would wholeheartedly recommend them to anyone else seeking to make an impact through the innovative use of their branding.Mark Canning, DipTP, MRTPI, MIED
‘We have used Vinyline’s services many times over the last few years, in particular for the fantastic signage on our Chamber building. They seem to be able to meet any need and all projects have been delivered to an excellent standard’Kath Boullen, Chief Executive – St Helens Chamber
I have been very impressed by the high level of service offered by Vinyline. They provide many helpful suggestions that enhance the design of the product, and worked hard to meet our specifications. The High quality proofs they produce, greatly help our staff and the client envisage how the final product will look. Vinyline are also extremely helpful during the installation process and are able to work to tight schedules and deadlines. The staff at Vinyline are a pleasure to work with and go above and beyond in helping us achieve a quality product.David McGiveron
For trade shows I would recommend using Vinyline as they gave our stand the impact that was needed and helped us gather new business leads.Dave Smith, Business Development Manager
I was very satisfied on the overall management of projects undertaken by the company on behalf of BCR. Any issues which arose during the contracts were dealt with satisfactorily and there were no major problems.Bradford Centre Regeneration
More than satisfied with all aspects of our alliance. The quality and professionalism of the Vinyline staff and installers is more than equal to any small issues that occur during any lengthy project, and are always dealt with quickly & efficiently. The 10 year duration of our working relationship speaks for itself. The number of amazing projects that we have shared and produced together is very satisfying, and we can only look forward to more projects in the future.Palfrey Greer
We have worked with Vinyline for 30 years or more. Yes, we have worked with many others too, but none have matched the service and quality that Vinyline provides. They constantly come up new processes and new ideas all of which have been a huge bonus to us as a creative agency. Above all else I like to think we have become close friends with a shared goal of delivering the very best. Mike Sutton
Vinyline have supplied items of consistent high quality, and to a degree often involving innovative experimental work.St Helens Council

Our Blogs

As a business owner, you want people to notice your business as they pass by – and the solution can be as easy as installing an eye-catching vinyl sign or custom vinyl graphics.

Over 30 years working with some of the top brands in the UK

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